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APPROACH

A PERFORMANCE
MARKETING APPROACH
WITH CLEAR RESULTS

Beyond a traditional marketing approach

At ARK, we don’t believe in standard solutions. We bring in hybrid experts – people who are strong both strategically and operationally, and specialised in fields such as growth hacking, automation, sales enablement and performance marketing.

They can be deployed temporarily or for longer periods, exactly where the need is greatest.

 

Think of it as a turbo boost for your existing team: efficient, flexible and without the overhead of extra FTEs. This way, you get the expertise you need today – without long-term commitments.

1. Marketing audit – LISTENING FIRST

  • Analysis of your maturity, target audiences and challenges

  • Where is the focus: growth hacking, sales automation, marketing automation, brand awareness or lead generation?

  • We identify the biggest opportunities – and the potential pitfalls.

2. Roadmap – DESIGN THE PLAN

  • Personal action plan with priorities, quick wins and milestones

  • Tailor-made strategy: from FTE optimisation and team alignment to campaigns that deliver immediate sales impact.

  • Transparent: you can continue with it – with or without us.

3. Activation – PERFORMANCE

  • From plan to practice: deployment of specialists in performance marketing, content strategy, automation and data.

  • Guidance and knowledge transfer to your team.

  • Flexible and scalable: a temporary boost or long-term reinforcement.

  • Clear budgeting and measurable results.

4. Fine-tuning – OPTIMISE & GROW

  • Continuous optimisation: we scale what works, and adjust what doesn’t.

  • Focus on sustainable growth: from predictive analytics and funnel optimisation to AI-driven campaigns and sales enablement.

  • Real-time insights via dashboard, 24/7 transparency.

  • Always focused on ROI and maximum efficiency.

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