DEALER MARKETING

Control the brand.
Empower the dealer.

Full control for the brand. Clear structure for dealers.

Dealer marketing, one system.
Full control.

1. Strategy & control (central)

Lead strategy & value proposition
Brand governance & consistency
International rollout & scalability

4. Continuous optimisation (across all layers)

Data, dashboards & performance

reporting

Continuous optimisation & A/B testing

2. Activation & scale (central → local)

Centralised content creation
Content distribution at scale
Paid media with geo-targeting

3. Local performance (per dealer)

Dealer landing pages & microsites
Dealer-level Google campaigns
Local SEO & Google Business Profiles

A structured approach to international dealer marketing growth.

Dealer networks only truly grow when marketing is clear, controlled and scalable, without sacrificing local dealer performance.

ARK delivers a centrally managed, lead-driven international dealer marketing programme that gives brands full control while providing dealers with structure and clarity.

One strategy. One system. Local results, scaled internationally.

We manage content, campaigns and data centrally, distribute automatically across all dealer channels, and measure both soft and hard leads per dealer. This safeguards brand consistency while creating strong local impact.

Book a strategic session

How we add structure to dealer marketing.

Dealer marketing: from fragmented initiatives to one system

Central strategy & control

Clear lead strategy, strong value propositions and robust governance ensure control, consistency and international scalability.

Local activation at scale

Centralised content, geo-targeted media and dealer-specific pages create strong local visibility — without adding workload for dealers.

Measurable performance per dealer

Real-time dashboards provide insight into reach, leads, cost per lead and follow-up, per dealer and across the entire network.

Continuous optimisation

Through A/B testing and data analysis, we continuously improve conversion and return, both locally and centrally.

What this delivers

Full brand control across all dealers
Clear structure and guidance for local teams
Centralised and measurable lead generation per location
High efficiency through centralisation and scale
Fast rollout across regions and countries
Strong budget optimisation